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Ebook

The Invisible Shift

How AI Changed Who Gets Found

By Lenise Kenney

Signal & Structure AI

COMING SOON

The Invisible Shift

A deeper look at how AI changed who gets found online and what it means for your business. This is not a technical manual. It is a strategic guide to understanding the landscape that is reshaping how customers discover businesses.

Inside you will find real examples of what AI gets wrong, why traditional marketing no longer covers it, what “discoverable” actually looks like, and how to think about measuring your AI presence. Written for business owners and leaders, not developers.

8 chapters on the new AI discovery landscape
Real examples of AI errors affecting businesses
Written for business owners, not developers

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