RESOURCES

Tools and insights.

To help you understand how AI sees your business.

PUBLISHED JULY 2026

The 2026 Triangle AI Visibility Study

A benchmark study of how ChatGPT, Claude, Gemini, and Perplexity identify and describe 52 small businesses across Durham, Raleigh, Cary, Chapel Hill, Morrisville, and Apex. Not one came through clearly.

Inside: 208 platform responses tested against verified facts, the two failure modes AI platforms use when they don’t know a business, industry-level results across five categories, and a full methodology appendix built for press citation.

52 businesses across six Triangle communities
Tested against four AI platforms in July 2026
Aggregated dataset available to journalists on request

Benchmark Study

The 2026

Triangle AI
Visibility Study

52 Triangle small businesses. Not one came through clearly.

By Lenise Kenney

Signal & Structure AI · July 2026

White Paper

The

Invisible
Business

Why your business exists in the real world but not in AI

By Lenise Kenney

Signal & Structure AI · May 2026

AVAILABLE NOW

The Invisible Business

A preliminary research white paper introducing the Signal Strength framework and the six dimensions of AI visibility. Twenty small businesses across four industries and four U.S. cities, tested against ChatGPT, Claude, and Gemini.

Inside: what 20 small businesses revealed about AI visibility, the five causes of AI invisibility, the hallucination problem, and a framework for measuring where you stand. Written for business owners and leaders, not developers.

Twenty-business dataset across four industries
The Signal Strength framework and six dimensions
Written for business owners, not developers
NEWSLETTER

The Signal Report Monthly

One email per month. AI visibility tips, featured businesses from our network, and insights on the changing landscape of how people find services online.

We spotlight businesses that are working to become more discoverable. If you are on that journey too, this is your community.

No spam. Unsubscribe anytime.

Want to understand this more deeply?

See exactly how AI describes your business right now, then get a prioritized list of what to fix, in your Signal Score Report.

Get Your Signal Score

$147. A detailed PDF within two business days.